Monday, October 15, 2012

How to Start Your Own Catering Business

Are you ready to branch out into the catering industry? If a restaurant is not your type of food business, then maybe owning a catering business will be slightly easier. Without all the expenses and physical maintenance required by a restaurant, a catering business should be as stressful, but possibly less expensive than owning a restaurant.

Catering for Events

How do you start your own catering business?

1. Research, research, research.

You cannot start any business without doing any research. You should be open to doing some research first before you even display a sign outside your house that you do catering. If you don’t, you might end up undermining the business of catering. If you really want to know what it’s like to cater, you should get your own experience first. When it comes to catering, there are a lot of jobs to fulfill. You need to know what these jobs are so you can be prepared. A good catering business usually takes on the serving and preparation of food. What else does it involve? By doing a thorough research on the industry, you would know what to expect from owning a catering business.

2. Logistics and expenses

Once you have an idea of the things you need and the things that need to be done, you can now start planning the things you will need. First of all, you need a kitchen to cook the food. Do you have your own licensed kitchen? Do you have enough space for 3 – 5 chefs running around trying to get everything done. Do you have the equipment to make the food? Besides that, you’ll also need to consider everything outside too. Do you have waiters and waitresses? Do you have the money to print your own custom beverage napkins? Buy nice plates and utensils? Do you have the platters and huge bowls to serve the food during the event? If not, then you will need to rent.

3. Packaging

Now, when you have the prices all worked out, you need to create your own packages to be presented to the customers. Create a package for a wedding event or maybe an evening celebration. Make a package for budgeted events. Create another for splurge packages. The more choices you can give your customers, the better for your business.

4. Contacts and networking

Once you have everything settled, you need to get your customers. How? By networking, you can tell everyone about your business. Go to weddings. Meet event and wedding planners, because they are really helpful when it comes to finding you business. Word of mouth is a powerful marketing strategy for industries like catering. Get people to know your business by giving them a business card. Even if you’re a start-up, you can get quick business by giving people your business card.